In a stunning power play that sends shockwaves through the fashion world of The Bold and the Beautiful, Eric Forrester makes a move no

one saw coming — and Ridge may soon pay the price. As Katie’s brand-new fashion company takes its first bold steps, Eric quietly pulls a

controversial figure into the mix, determined to teach his own son a lesson he won’t forget. Enter Deke — a name that immediately raises alarms and promises chaos.

 

 

What begins as a business decision quickly turns into a deeply personal reckoning.

Katie’s Fresh Start Becomes a Battlefield

Katie Logan’s new fashion company was meant to symbolize independence, reinvention, and a clean break from past power struggles. Determined to step out of the shadows of Forrester Creations, Katie has poured her heart into building a brand rooted in integrity, collaboration, and creative freedom.

But in the world of Bold and the Beautiful, no fresh start remains untouched for long.

Behind the scenes, Ridge’s dismissive attitude toward Katie’s venture — subtly undermining her designs and questioning her leadership — does not go unnoticed. While Ridge may believe he’s offering “constructive criticism,” Eric sees something far more troubling: arrogance, entitlement, and a refusal to respect others’ visions unless they align with his own.

And Eric has had enough.

Eric’s Breaking Point With Ridge

For weeks, Eric has watched Ridge bulldoze creative conversations and assert dominance as if every fashion house in Los Angeles still belongs to him. Though Ridge remains a titan of the industry, Eric begins to worry that his son’s ego is eclipsing his talent.

In a rare moment of ruthless clarity, Eric decides Ridge needs a wake-up call — not from a lecture, but from consequences.

That’s when Eric reaches out to Deke.

Why Deke Is the Ultimate Wild Card

Deke is no ordinary fashion consultant. Known for his sharp instincts, brutal honesty, and fearless approach to competition, Deke has built a reputation as someone who doesn’t bend — not to legacy names, not to Forrester power, and certainly not to Ridge’s authority.

Eric knows exactly what he’s doing by bringing Deke into Katie’s company.

Deke isn’t there to flatter Ridge. He’s there to challenge him, outmaneuver him, and — if necessary — expose weaknesses Ridge would rather keep hidden. Eric believes that only someone like Deke can strip Ridge of his entitlement and remind him that talent alone doesn’t guarantee respect.

Ridge Walks Into a Trap

Ridge initially sees Katie’s company as harmless — even temporary. But the moment he learns Deke is involved, his confidence wavers. Old rivalries and unresolved tension resurface, and Ridge realizes too late that Eric may be orchestrating something far bigger than a business collaboration.

In their first encounter, Deke wastes no time asserting dominance. He openly critiques Ridge’s design philosophy, calling it “predictable” and “too safe for a changing market.” The insult cuts deep — especially when it lands in front of Katie and key investors.

Ridge is furious.

But Eric? Eric is satisfied.

Eric’s Quiet Strategy Revealed

What makes this storyline so explosive is Eric’s calculated restraint. He never openly attacks Ridge. Instead, he watches as Deke pushes boundaries, forces uncomfortable conversations, and exposes Ridge’s resistance to innovation.

Eric believes this lesson is necessary — not to destroy Ridge, but to humble him.

In one powerful scene, Eric admits that Ridge has forgotten how to listen. “Fashion isn’t inherited,” Eric warns. “It’s earned every single day.” His decision to empower Deke is less about revenge and more about restoring balance — even if it hurts.